Tactical Blog

SEO is the generic term for optimizing your content so that it ranks higher on search engine results pages. SEO is a long-term strategy and requires patience and consistency. SEM, on the other hand, is short-term and capitalizes on current trends. SEM includes advertising with Google Adwords or Bing...

Search Engine Optimization is a process of improving the visibility of a website. In other words, it is the art and science behind getting your blog to rank in search engine results pages (SERPs). SEO refers to all the techniques that can be used to increase your rankings in SERPS. It includes creat...